Browsing All posts tagged under »Business-to-business«

Emerging digital strategies for B2B publishers

April 14, 2009 by


Here’s an interesting piece from eMarketer we’ve been sent today. Although American focused, it analyses the state of the market and how B2B publishers are updating their digital strategies to reflect this. Online newsletters still remain the most popular in providing online content (see below) but few, if any, are using social media formats such […]

Business-to-business sites

March 20, 2009 by


We were going through some business-to-business (B2B) sites today using Comscore. Reed Business Information tops the list but there are some entries worth noting including which is a free directory of businesses which anyone can contribute to and edit. Other ones include which provides on and offline business networking. Again, these two sites […]

Business media campaign goes outdoor

February 4, 2009 by


So the London buses are all back to normal – but check out the ad on the side of this one. Okay okay, slight confession: this is auto-generated. We stumbled across the The Bus Slogan Generator tool which we found posted on Adam Tinworth’s blog yesterday. If you’re feeling creative, and support UK online business […]

Resources for SMEs

February 2, 2009 by


“Googling” B2B blogs today, we found a great resource for SMEs looking to learn more about online media. The blog has been set up by the National B2B Centre in Warwick and you can follow it here. If you’re involved in B2B marketing and work for an SME this is worth keeping an eye on. […]

B2B digital marketing conference

October 9, 2008 by


Image by mrwilleeumm via Flickr e-consultancy is running a conference in November looking at business-to-business (B2B) digital marketing. The day will focus on how B2B companies can acquire new customers whilst reducing costs through digital marketing. The full agenda for the day can be found here.