Browsing All posts tagged under »Display advertising«

Improving online advertising – a Monday morning link

June 29, 2009 by

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Display has fallen short but to make money, something must be done: Interesting article by Peter Kirwan which looks at what can be done to improve online advertising.

Online ad spend up 21% to £1.68bn

October 7, 2008 by

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Image by unknowndomain via Flickr According to the latest figures from IAB, UK spend on online advertising was up 21 per cent to nearly £1.7 billion. The research also revealed a 28 per cent growth for paid search which now accounts for over half (58 per cent) of total online spend. Display advertising increased 16 […]